Everyone Has A Story
I was recently at an event where the theme was “story” How to tell our stories, why it is important to tell them and how it matters in our business.
My initial thought was “I don’t have much of a story to tell” but as I talked to people, listened to their stories I realized we all have a story to tell. Some are bigger, some are bolder and some are ordinary every day stories. What I learned was, that ordinary every day story could change someone’s life, or at least make them look at their circumstances in a different way.
Derek Halpern, the founder of Social Triggers and a master at marketing, was one of the speakers at the event. I had the opportunity to chat with him afterwards. While chatting he asked me what I did and how did I market my business. What story was I telling? When I was put on the spot for a story, I told him the story of this beautiful Balinese lady. Every day when we went in to town I would see her with a stack of scarves on top of her head. “Lady, pretty lady” she would call out “Scarf today?” I would always say thank you no, and keep on walking. Finally on the last day we would be in Ubud, while waiting for our shuttle I saw her coming up the road. That day I finally bought a scarf from her. Keeping it simple, I chose the scarf she had in her arms, and gave her the small amount of money she asked for. Her reaction was so heartwarming, as she told me she would now go buy food for her kids for dinner that night.
I choose to believe that my small purchase made a difference to her, and every time I wear this scarf I think of this lady. It is encounters like these that fuel my desire to travel as well as finding beautiful scarves to share with you!
I have started keeping track of the stories I would tell my friends when we would chat over coffee. Things that happened on my trips, things that at the time seem insignificant but when I get home they are the things I remember and share. Some of the stories are from my past, childhood memories and daring teenage adventures. The friends I have met along the way have added to and shaped my story as well. All of these stories have come together to make me who I am today.
Although I only bought one scarf from the scarf lady in my story, I have many pretty scarves from Bali.
Keeping traditional alive are part of what Ikat Batik in Ubud, Bali is about. I met the owner and was thrilled to bring home these gorgeous cotton, naturally dyed indigo scarves. To see more click here: https://wanderlustscarves.com/product/balinese-cotton-batik-collection/
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